Political mythology and goat yoga

When I read this article on "Goat Yoga," in the New York Times last week, my immediate thought was, this is it, this is why Donald Trump won the election

When I read this article on "Goat Yoga," in the New York Times last week, my immediate thought was, this is it, this is why Donald Trump won the election. We thought freedom and human rights, diversity and respect, different and weird had already won--we still had some unconscious biases to weed out, sure, but we were comfortable enough that at least formally, consciously, aspirationally, America was a country of reason and respect and humanism for us to allow ourselves this kind of kumbaya capitalist decadence.

Of course it's more complicated than that, but it was my first thought. It falls in line with numerous Rome-analogy pieces like this one from March 2016--disturbingly far in advance of the election--that are taking on a knew significance now, as the hogwash but powerful Mythology of Trump bleeds into full-on garish hyperreality.

Goat Yoga has everything you could possibly want in a news story right now to comfort the reeling elite liberal ego: off-beat intrigue, factual reporting, adjectives like "hummocky"; a hip way to get healthy exercise with a global internet community and a mantra of inclusion (despite its definitionally-expensive actual physical requirements).* It's comfortable and warm; the mere existence of such an article leads us to feel like we're living in a Hillary Clinton world. It's the very feeling that, perhaps, prevented us from actually living in one.

We need a better MacGuffin, sadly, one farther removed from detail and fact. As different as Trump's and Obama's objectives and ideologies, and as measured and pragmatic as the latter has been as President, as candidates, they won the same way: with a general, blanket feeling you could twist to build your own narrative on. It's a rhetorical platform you can use to incite discord as well as harmony, for anger and fear as for hope. They both, notably, tapped into a fervent desire for change. We now need a new mythic counter-mechanism, another unifying, positive emotion with the power to override things like goat yoga for our attention. I'm not sure yet what the the right MacGuffin-myth is--i think, maybe, Bernie hit a chord close to it--but I have my eyes peeled.

*When I re-read this sentence I realized it sounded like Stefon from SNL reviewing the city's hottest new club, but decided to stand by it, yes yes yes yes yes yes yes.